A fresh look at domain name management
Several factors should be addressed when companies are considering whether to change the way they manage their domain name portfolios, says Matt Serlin of corporate domain name registrar Brandsight.
Chilling effect: how ICE tackles the criminals
US Immigration and Customs Enforcement has taken strides in recent years to tackle counterfeiting and piracy, but its achievements have not come without controversy.
A question of search: SEO considerations for gTLDs
New gTLDs constitute a step into the unknown, not least because no-one knows how search engines will treat them, as Ludvik Høegh-Krohn reports.
At the frontier of tackling online counterfeits
The question of how to monitor and deal with online counterfeiting is a tricky one for brands and law enforcement agencies alike, as Xavier Rojas explains.
Clearer waters: Rosetta Stone v Google continues
Google’s AdWords programme has been the subject of significant litigation in federal courts. One recent case has brought some much-needed clarity to the situation. Vanessa C. Hew and R. Terry Parker report.
Evicting the squatters: alternative approaches
As savvy squatters continue to test brand owners, Petter Rindforth explores alternatives for dealing with them.
How social are your brands?
Social media platforms have grown explosively over the past few years, transforming our expectations of how organisations connect with their customers, build product awareness and cement brand loyalty.
ISPs and online piracy
It sometimes seems as if copyright holders are fighting an impossible war against online piracy, and recent court judgments may not make things any easier, say Bartłomiej Kochlewski and Maria Jurek.
Like a rolling stone: should ACTA be stopped?
The Anti-Counterfeiting Trade Agreement has been the subject of protests and demonstrations in cities across the world. TB&I asks what all the fuss is about.
Looking for the complete picture
No-one can ignore social media, and using them has become a must in the business world. Larissa Best and Catherine McGirr explain.
On the right track: Russian courts clarify domain rules
One of the main concerns for companies trying to develop or sustain their brands in Russia is cybersquatting. Denis Khabarov and Alisa Fomina consider recent cases that will have a big impact.
