Marlboro smokes out opposition in WIPO domain name dispute


Marlboro smokes out opposition in WIPO domain name dispute

Emilio100 /

Philip Morris, the owner of cigarette brand Marlboro, has won a domain name dispute at the World Intellectual Property Organization (WIPO).

On August 20, Francine Tan of WIPO’s Arbitration and Mediation Center transferred the domain names,, and to Philip Morris.

The complaint was filed on June 28 against Chinese-based respondent Xing Yize. The ruling was published yesterday, August 29.

Philip Morris said the domain names were confusingly similar to the ‘Marlboro’ trademark and that “the use of the words ‘cheap’ and ‘cigarettes’ in connection with the complainant’s trademark leads to an exacerbation of the level of confusion”.

The company claimed that the products sold on the websites were counterfeit. Philip Morris added that the respondent had used the domain names, registered on March 9, 2016, in bad faith.

Tan ruled that the domains are confusingly similar to the ‘Marlboro’ trademark, that the respondent has no rights or legitimate interests in them, and that the domains are being used in bad faith.

Discussing the counterfeit allegation, the panellist said: “If this indeed is the case, this would be additional evidence of bad faith registration and use of the disputed domain names.”

The panellist added that the respondent had completely failed to explain how it came about the choice of the disputed domain names.

Marlboro, domain dispute, WIPO, Philip Morris, Xing Yize, cybersquatting

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